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Lobby Tracking System Newsletter – January 2014 Edition

January 23, 2014


Lobby Tracking System Video

Case Studies



Recorded Webinar
• Lobby Management White Paper• Achieving World Class Service with Technology

• Turning Big Data Into Smart Data

ISSUE: January 2014

How Patriot Federal Credit Union Streamlined their Lobby Experience and Increased Member Satisfaction
Patriot FCU clearly understands the importance of developing solid, long-term relationships with its members, evidenced in the credit union’s operating philosophy “Living the Dream…Together.”
When the $410 million Chambersburg, PA credit union, one of the largest credit unions in Pennsylvania, recognized that poor reception and lobby flow threatened this philosophy, executives at Patriot FCU took action and found FMSI’s Lobby Tracking System™ (LTS) to be the perfect fit and solution for what they needed (read more)

(see enlarged chart)

Our featured Lobby Tracking Chart of the Month is from Educators Credit Union who implemented the Lobby Tracking System in February 2013 and rolled the tool out in March. The chart is a representation of how many of their members were assisted with new products (generally sales-related) as opposed to services over a 12-month period. The two takeaways from this graph are:

1) Servicing work has generally increased proportionately with the number of products sold.

2) The trends indicate elevated volumes during the early spring and summer months followed by a slow decline in the fall and winter.

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